Why Sweetheart Bridal

A refreshing departure from big box bridal shops and over-priced boutiques, Sweetheart Bridal offers a new approach to bridal shopping. Go beyond the status quo and experience the only intimate bridal salon in Provo...


Reserve Your Fitting Room

When you schedule your appointment, we’ll have a fitting room prepared just for you. We prefer that all brides make an appointment so that she can receive the unique experience that defines Sweetheart Bridal.

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The Best of Utah Valley

Throughout the year, Sweetheart Bridal works with a number of bridal vendors. We’d like to share with you some of our favorites. Be sure to check back often or visit our Provo bridal shop as we are constantly adding new vendors and highlighting their specials!

View Our Top Picks

Check it out!

Megan & Nick BRI-17

Megan Attebury

Megan and Nick got married in October of 2013. The modest lace dress Megan picked was just perfect for her-and we love how she accessorized it with a blue sash and gorgeous lace veil. Megan’s little boy, Eli, was a show-stopper too in his little tuxedo! Nick and Eli both wore a dark grey tuxedo from DC Tuxedos, […]

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